The Health and Wellness sector is booming, and many Indigenous entrepreneurs are bringing their traditions and culture into this industry. Uasau Soap is an Inuit-owned business based in Nunavut, which sells a variety of wellness products including their popular bowhead body butter, as well as bath bombs, sage sprays, soaps and lotions.
Uasau Soaps focuses on creating sustainably sourced soaps made with traditional Inuit practices. They use only bowhead whale oil that comes from community hunts and materials harvested using Inuit Qaujimajatuqangit (Inuit cultural principles).